Small business SEO services that put the basics first

SEO, or search engine optimisation, is the work of making your business easy to find when people search for what you do. We think of it simply: quality content on a website that works, presented so people can understand it easily. Do that properly and search engines understand it too, and reward it.

We’re a High Wycombe agency that has been building SEO systems since 2001, and our work is almost entirely SEO for small and medium-sized businesses that depend on local customers. We start with the basics that move the needle, and we tell you honestly what to expect.

See our SEO packages

Book a free discovery call

    This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

    Within 48 hours of our call, you’ll get a free audit of your site.

    How we approach SEO for small businesses

    Small businesses don’t need every tactic. They need the right few, in the right order.

    1. Make sure customers can reach you. We test your calls, forms and contact paths first, because a visit that can’t become an enquiry is wasted.
    2. Match your Google Business Profile and your website. So Google sees them as one business.
    3. Reinforce it with a few quality citations. Accurate listings that confirm who you are and where you work.
    4. Fix what holds the site back. The technical problems that actually affect indexing and enquiries, and not every warning an SEO tool raises.
    5. Build helpful content. Pages that answer your customers’ questions, written with your expertise and edited by a person.
    6. Keep going. SEO is continuous work. Competitors don’t stand still, and neither do we.

    We don’t use shortcuts. Quality and lasting results matter more to us than quick wins.

    What we do

    AreaThe question it answersLearn more
    Local SEOHow do nearby customers find us?Local SEO
    Technical SEOCan Google and visitors use our site?Technical SEO
    Content marketingDo our pages answer what people search for?Content marketing
    Citation buildingDoes the web confirm who we are and where we are?Citation building
    AI searchHow does all this affect AI answers?AI SEO

    These aren’t separate products. They’re parts of one approach, built into every package so they work together.

    Our packages

    Local SEO FoundationsLocal SEO Growth ★ RecommendedLocal SEO Scale
    Price£495 + VAT / month£875 + VAT / month£1,950 + VAT / month
    Best forOne location in a less competitive areaBusy markets, several services, or faster progressHighly competitive markets, many services, or up to 5 locations
    New or optimised pages2 per month6 per month15 per month
    Quality citations2 per month5 per month10 per month

    No setup fee. Three-month minimum, then 30 days’ notice. You can switch package at any time.

    Compare the packages in full

    What to expect, and when

    We don’t guarantee rankings. Nobody honestly can. What we promise is steady, continuous improvement against your competitors.

    WhenWhat happens
    Month 0We onboard you and analyse your site. No setup fee
    Month 1Your contract begins. We match your profile and site and start building citations
    Months 2-3First movement in rankings and the first extra enquiries
    Month 6Regular leads and competitive positions for your main terms
    Month 12Broad coverage, and leads worth well more than your monthly fee

    Every 90 days we re-crawl your site and use the results to plan the next three months. If clicks and rankings are flat for more than a month, we change approach.

    How we measure it

    We report on what leads to business, not on what looks impressive.

    • Enquiries: calls, form submissions and direction requests.
    • Clicks and visits from Google to your site.
    • Rankings for the searches that match what you sell, including your position in local map results.

    You get a weekly quick update and a monthly full report with an alignment call.

    Want to measure it yourself? Our Google Analytics guide shows how to track enquiries, and our conversion rate optimisation guide shows how to get more of them from the visitors you already have.

    Alongside SEO

    SEO comes first. Where it makes sense and there’s a budget, we can also advise on paid search (PPC) and social media and video. They complement SEO. They don’t replace it.

    Is it right for you?

    SEO suits small and medium-sized businesses that rely on local customers: trades, clinics, professional firms, salons and similar services. It works best when you want lasting results and can take on more work.

    It isn’t for you if you need guaranteed number-one rankings, or if you can’t yet handle more customers.

    Weighing up whether to bring in help? Our article on five reasons to hire an SEO agency sets out what an agency adds. Not sure SEO suits your sector? Who really needs SEO? looks at the industries that rely on search, from healthcare and education to local trades.

    Prefer to do it yourself?

    Our DIY Hub has free, plain-English guides to local SEO, citations, content and digital marketing for small businesses, including an on-page SEO checklist and a guide to earning links the safe way. You don’t need to be a client.

    FAQs

    What is SEO?

    SEO, or search engine optimisation, is making your business easy for search engines and AI tools to find, understand and recommend, so customers find you when they search.

    How much do small business SEO services cost?

    Our packages run from £495 + VAT a month. The right level depends on how competitive your area is and how much content you need.

    How long does SEO take?

    Most clients see first movement in two to three months. Competitive areas take longer, and we’ll tell you honestly where you stand.

    Do you guarantee rankings?

    No. Anyone who does is guessing or cutting corners. We close the gap on your competitors month by month.

    Am I locked into a long contract?

    No. There’s a three-month minimum, then 30 days’ notice. There’s no setup fee.

    Do you only work with businesses near High Wycombe?

    We’re based in High Wycombe and work with businesses across the UK.

    Is SEO worth it for a small business?

    For businesses that rely on customers finding them, it usually is, because it keeps working after the work is done. It takes months, not weeks, and we’ll tell you honestly if it’s not the right fit.

    Do I need SEO if I already use Google Ads?

    They do different jobs. Ads stop when the budget stops. SEO builds over time. Many businesses use both, and we usually start with SEO.

    Not sure where your business stands? Book a free discovery call. Within 48 hours we’ll send you an audit of your site, and then tell you which package fits.

    Book a free discovery call